Project Description
The goal of this project was to design an informative and practical folder for Gross Heating & Air Conditioning, serving as a comprehensive repository for their sales materials and contact details. The folder aimed to clearly convey the company’s wide range of heating, cooling, and air quality services, while establishing their expertise in the industry.
We utilized Adobe InDesign for the folder layout and die-cut design, along with Adobe Photoshop for photo editing. The folder featured distinctive layouts and compelling imagery, making it visually appealing and engaging. Key components included detailed service descriptions and business information, all presented within a custom die-cut folder for a professional touch.
One challenge was to create a new, effective sales tool that thoroughly informed customers about Gross Heating & Air Conditioning’s offerings. The design needed to balance extensive service details with a user-friendly format, ensuring customers could easily navigate the information.
The final product is a functional and attractive folder that effectively communicates the company’s services and expertise, providing customers with valuable information and a positive impression of Gross Heating & Air Conditioning.
